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Homer Simpson Hologram at Comic-Con Draws Patent Lawsuit (Exclusive)
The star of the long-running Fox series now has something in common with
Michael Jackson
By Eriq Gardner
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Eriq Gardner
Former Legal Editor-at-Large
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August 15, 2014 12:54pm
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Homer Simpson Hologram Comic-Con Draws Patent Lawsuit (Exclusive)
The new fight is just the latest in 25 years of a cast vs. Fox.
PR NewsFoto/Jamster/AP
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Logo text
Leave it to Homer Simpson to get 20th Century Fox into trouble for
allegedly violating a patent.
On Thursday, *Alki David*‘s Hologram USA filed a lawsuit that claims a
3D representation of the famous Homer at this year’s Comic-Con
convention in San Diego infringed its patented system to project three-
dimensional images onstage.
The plaintiff has sued before — most notably targeting a *Michael
Jackson* re-creation at the Billboard Music Awards. David is also doing
battle with Pulse Entertainment
over his patent demands.
But Hologram USA claims to hold rights to a new version of a 19th
century stage trick called “Pepper’s Ghost,” which the company says was
famously used to create the late *Tupac Shakur* performing at the 2012
Coachella Music Festival.
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On July 26 at Comic-Con, those associated with /The Simpsons / showed up to celebrate the 25th
anniversary of the show and promote the new Simpsons World app ,
allowing fans to watch any episode of the show they want anytime. The
lawsuit recounts a 45-minute panel discussion with the show’s
creator, *Matt Groening *, executive producer *Al Jean* and others. Near the end,
Groening introduced Homer to the stage.
Fox put the moment up on YouTube. (Find it below.)
When Homer Simpson makes a joke about registration at Comic-Con,
Groening replies, “I don’t care. I get my free ticket from the hologram
of Tupac Shakur.”
“As with the Simpson hologram, the Patented Technology was used to
create the Tupac Shakur hologram,” states the lawsuit (read here
). “Unlike the creators of the Tupac Shakur
hologram, however, Defendants did not obtain a license or any other
authorization to use the Patented Technology for the Performance.”
*James Brooks*‘ Gracie Films also is a defendant in the case.
The plaintiffs, including Musion Das Hologram and *Uwe Maass*, are
seeking damages for willful infringement.
A spokesperson for Fox says, “This filing is totally without merit and
we have no comment except to say that once again, Mr. David has
demonstrated his insatiable need to remain relevant.”
The lawsuit comes months after /The Simpsons/ featured the issue of
piracy in an episode. After being caught by a friend pirating a movie
and given some direction, Homer responds, “Theaters? All I need to see
this movie is a laptop and a website based in a country that’s really
just an offshore oil platform.”
/Email: Eriq.Gardner@THR.com
Twitter: //@eriqgardner /
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